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Wait. What does this all mean? I would like to pay less for car insurance. Do I have to get drunk first, then visit the page for this to make sense? Do you pay less after A DUI? IDONTGETIT!!!
Just to play devil's advocate...is it possible that this is just a case of poor grammar and syntax? Maybe the ad is supposed to imply that most people have not had a DUI and are therefore paying too much. Also, it should be noted that most websites don't design the ads that they run. So Fox may not have had much of a choice in the ad once it had been paid for.
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