Friday, May 7, 2010

How BP's public relations does damange control

So everyone hates BP. Not as much as Goldman Saks, sure, but things are looking pret-ty grim over there. In especially in light of this damning Foreign Policy article, which says that BP spent $200 million to convince that public that they were a "green" energy company, while at the same time fighting all environmental and safety regulations and derived less than 1% of their profits through "alternative energy."
So if you work in PR at BP, what do you do? Well here is what they did on their home page - they put the work numbers of ALL of their PR folks, wildlife management people, investor relations and more right on the homepage. Here's a closeup of the numbers.
I find this pretty amazing...
Note to self: Great name for a Jewish ska band - "Oyl Spill."
Patent pending.


shesthesheriff said...

I'm not really that impressed by BP listing contact info on their website after causing possibly the worst environmental disaster we've seen in our lifetime.

I do applaud you for trying to find something positive though! Just remember that PR people are evil little gnomes made of sausages.

Jonathan Rubin said...

Ah, but I wasn't necessarily impressed, either. Just commenting, I guess, on the scope of their "Oh shit-o-meter"

shesthesheriff said...

Gotcha--you gotta love their choice of words though "Our response" makes it sound like they're cleaning up someone else's mess. Which I guess they're saying it is, because apparently it was a sub contractor who fucked up. but still an apology from these fart knockers would seem appropriate?