Friday, May 7, 2010

How BP's public relations does damange control

So everyone hates BP. Not as much as Goldman Saks, sure, but things are looking pret-ty grim over there. In especially in light of this damning Foreign Policy article, which says that BP spent $200 million to convince that public that they were a "green" energy company, while at the same time fighting all environmental and safety regulations and derived less than 1% of their profits through "alternative energy."
So if you work in PR at BP, what do you do? Well here is what they did on their home page - they put the work numbers of ALL of their PR folks, wildlife management people, investor relations and more right on the homepage. Here's a closeup of the numbers.
I find this pretty amazing...
Note to self: Great name for a Jewish ska band - "Oyl Spill."
Patent pending.

3 comments:

shesthesheriff said...

I'm not really that impressed by BP listing contact info on their website after causing possibly the worst environmental disaster we've seen in our lifetime.

I do applaud you for trying to find something positive though! Just remember that PR people are evil little gnomes made of sausages.

Jonathan Rubin said...

Ah, but I wasn't necessarily impressed, either. Just commenting, I guess, on the scope of their "Oh shit-o-meter"

shesthesheriff said...

Gotcha--you gotta love their choice of words though "Our response" makes it sound like they're cleaning up someone else's mess. Which I guess they're saying it is, because apparently it was a sub contractor who fucked up. but still an apology from these fart knockers would seem appropriate?